Madison, Wis. (May 10, 2005) – Sub-Zero Freezer Company,
the leading manufacturer of luxury residential refrigeration and wine storage
units, announced today the introduction of a bold new addition to its complete
line of refrigeration: the company’s PRO 48 will bring professional-style refrigeration
to consumers. The 60-year-old company pioneered built-in refrigeration and
throughout its history has led the industry with many firsts.
New PRO 48 creating buzz among kitchen professionals and homeowners
The new product, scheduled to hit retail showrooms
in fall 2005, is available as a freestanding or built-in unit. The all-steel
PRO 48 boasts a large storage capacity – 18.4 refrigerator cubic feet and 11.4
freezer cubic feet – making it the largest combination unit Sub-Zero offers.
“The PRO 48 continues Sub-Zero’s rich tradition of
superior food preservation and innovative design,” said Jim Bakke, president
and chief executive officer for Sub-Zero Freezer Company, Inc. and Wolf
Appliance Company. “We’ve combined form and function to offer consumers a new
concept in refrigeration. People who love food and entertaining and who aspire
to a professional kitchen lifestyle will especially appreciate this new
The PRO 48 provides homeowners with exceptional
food preservation through Sub-Zero’s dual refrigeration system. Two
compressors keep foods fresher longer and prevent odor transfer between the
refrigerator and freezer sections. Three evaporators allow the unique ability
to set a different temperature for the two refrigerator drawers from the
temperature for the door cavity.
Constructed of 100 percent welded stainless steel
inside and out, the PRO 48 complements the quality professional “Pro” line of
cooking equipment from Wolf, Sub-Zero’s sister company specializing in ranges,
ovens, cooktops and grills. The product is available with solid stainless steel
doors (Model 648PRO) or with a glass door on the refrigerator side (Model
648PROG). Both models feature LED channeled sidewall and
ceiling lights that bathe
the upper refrigerator compartment in a soft, even glow and can serve as
door-area night lights with the glass door model. As well as providing
convenient visibility, the triple-pane, argon gas-filled glass acts as an
insulator to save energy.
Built by hand with the Sub-Zero dual refrigeration
system at its heart and with three compressors, all PRO 48 models meet rigorous
Department of Energy standards for residential use, consuming less energy than
a 100-watt lightbulb over the course of a year. The PRO 48 is the only
residential pro-style refrigerator available on the market today that meets
The new PRO 48 offers an array of
versatile storage options to maximize storage capacity. Homeowners have full
access to food with the full extension drawers and interchangeable refrigerator
drawer dividers. Two two-gallon stainless steel bins fit under any refrigerator
shelf and can store smaller items that might get misplaced in a normal
refrigerator as well as isolate particular foods such as cheese. The bins are
washable and even oven-safe, so a homeowner can marinate meat in the refrigerator
overnight and then transfer a bin directly to the oven for cooking. The
touch-and-glide crisper drawer lid has a tight seal allowing for a bird’s-eye
view of fresh produce, and it maintains ideal levels of humidity in the top
In addition to the PRO 48’s food preservation
capability, storage and beauty, the new models are loaded with other features:
PRO 48 will initially be available in fall 2005. For further information or to
reach a Sub-Zero distributor in your area, please visit subzero.com or call 800-222-7820.
exterior temperature display with digital readouts allows a homeowner to
easily monitor temperature conditions in three separate areas. Electronic
controls offer accurate, precise temperature adjustment, maintaining the
temperature to plus or minus one degree of the homeowner’s choice.
intelligent microprocessor and interior control panel can sense a
homeowner’s usage patterns and adjust defrost patterns accordingly.
audible alarm lets the homeowner know when a door or drawer has been left
automatic icemaker can fill either the stainless steel bucket or an entire
drawer with ice made from filtered water. The bucket holds up to eight
pounds of ice, and the drawer more than seven pounds.
easy-to-replace, high quality water filter reduces contaminants so water
and ice will be taste- and odor-free. The filter lasts up to 12 months,
and an indicator light lets the homeowner know when it is time to change
precision-built auto-close hinges enable the doors to finish closing
easily and automatically rather than slamming shut.
easy-access grill features a no-tools, flip-up, cam-assisted design to
reveal the service diagnostic board and condenser for cleaning.
unit has a Sabbath mode for certain religious observances.
- A homeowner can power down one or both
sides of the unit for the weekend or an extended period of time.
all-glass refrigerator shelves and stainless steel freezer shelves are
adjustable and cantilevered, and the freezer shelves are also spill-proof.