(November 1, 2001 Madison, WI) — Wolf Appliance Company, a leading
manufacturer of professional cooking, unveiled today a new line of cooking
instruments designed to provide passionate cooks superior performance and
convenience as well as leading-edge design. As the first products launched since
Sub-Zero Freezer Company acquired Wolf in March 2000, these new products marry
Sub-Zero's uncompromised commitment to quality, craftsmanship and customer
service with Wolf's reputation for premier cooking appliances.
Cooking instruments blend brains and beauty with superior cooking
performance and distinct styling
"The line draws upon both Wolf's and Sub-Zero's heritages and seeks to fuel
an individual's passion for cooking," said Jim Bakke, president and chief
executive officer for Wolf and Sub-Zero.
"We designed all new products from the ground up - perfecting every feature,"
said Bakke. "We're committed to providing the most advanced thinking in this
category. That commitment extends to our new 350,000-square-foot manufacturing
facility and the Wolf management team of experts whom we have assembled."
Scheduled to hit retail showrooms beginning the first quarter of 2002, the
new products will complement the current Wolf line and feature built-in wall
ovens; electric, gas and integrated cooktops; microwave ovens; warming drawers;
ventilation products; and integrated modular components such as a steamer,
fryer, wok and grill.
All the cooking instruments offer the industry's latest technology that gives
the user ultimate control and cooking confidence. The dual convection system on
all built-in ovens delivers even temperature and airflow throughout the oven,
giving the user convenience and superior control over eight different cooking
modes. Its two fans and four heating elements operate either simultaneously or
in sequence, depending on which of the cooking modes is chosen. These modes
include bake, roast, broil, convection bake, convection roast, convection broil,
convection and bake stone. An optional Sabbath cooking mode is also
The ovens also blend the latest in appliance design and beauty. They will
include two new premium stainless finishes, Carbon Stainless Steel and Platinum
Stainless Steel, as well as the current Classic Stainless Steel finish; blue
porcelain oven interior; and a choice of framed or unframed (complete glass
front) oven door for traditional or more contemporary looks.
The exclusive rotating electronic control panel on the new built-in ovens
creates a clean and minimalist look to hide the controls when the unit is not in
use. It makes the operation of the oven a simple task. The unique door damper
system found on the new built-in ovens uses a hydraulic damper and spring system
to allow for perfectly smooth opening and closing. The full extension bottom
rack acts as a shelf, allowing easy access to the food items in the new built-in
The patented dual stacked burner design, unique to Wolf's new gas cooktops,
uses the upper-level burner for maximum heat transfer and the lower-level burner
for simmering on all burners.
"We bridged the gap between Wolf's industrial appearance and Sub-Zero's
classic lines to create a new look for Wolf," said Al Wilkins, chief operations
officer for Wolf and Sub-Zero. "These new Wolf products can mold to and enhance
any kitchen - modern, classic or otherwise. Just like Sub-Zero."
Every product is tested through the company's Quality Assurance Program to
ensure ultimate quality control. With the industry's best warranty program, Wolf
offers a two-year full warranty on parts and labor for the entire products and a
five-year warranty on the gas burners, electric heating elements, blower motors,
electronic control boards and magnetron tube parts.
The products will be available to view in showrooms nationwide beginning the
first quarter of 2002. For further information or to reach a Wolf distributor in
your area, please call 800-332-9513 or visit www.subzero-wolf.com/oven